ABOUT TEAMS : SMP32103 SERVICES MARKETING SULAM

Assalamualaikum and greetings to all.❤

The five of us are students from University of Malaysia Perlis (UniMAP), Faculty of Business and Communication, currently pursuing Bachelor of Business (International Business) with Honours. This blogspot was developed as part of a group assignment for the SMP32103 - Services Marketing (SULAM) course. It functions as a digital logbook, where we will continuously record all activities, discussions, meetings and the latest developments related to this project.

The picture above introduces our group members, consisting of five students. Nurul Kamelia Natasha Binti Yusnee Zainudin (241240475) acts as the group leader who coordinates all assignments and the project journey. She was assisted by four group members, namely:

1. Nur Allesyia Dayana Binti Zaini (241240390)

2. Muhamad Farhan Shahrin bin Sabrun (241240323)

3. Seah Pei Yen (241240507)

4. Nur Ain Farisha Binti Rossazali (241240381)

Not to be forgotten is our respected lecturer, En. Wan Mashumi bin Wan Mustafa, who played an important role as a guide and advisor for this SULAM project. For this assignment, our group has chosen Oxalis Homestay Perlis as a case study. The main focus of this project is to identify and propose effective marketing strategies in improving service quality and strengthening business competitiveness in the tourism industry in the state of Perlis.

We hope that all the information, findings, and developments shared in this blog can be beneficial and serve as a useful reference, especially in the field of service marketing.